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How You Make a Difference with usmooth

Shayla Vance

Wed, Oct 30, 2019

We all know that feeling when you buy some new beauty products! You can’t wait to get home and try them out! But what you may not realize is that every time you buy from usmooth, you’re actually giving back to hair stylists.


The ucare Foundation


The ucare Foundation is our way of showing our love and support to the stylists who have supported us over the years. And every usmooth customer contributes!  Every time you buy your favorite usmooth products, two percent of that purchase becomes a donation. The ucare Foundation then gives that money to hair stylists hit by unexpected hardships. These can range from medical conditions to emergency circumstances.


“People have tragedies in their lives, and people go through tough times,” Gino Barbo, founder of usmooth and the ucare Foundation, explains why stylists are hit hard. “A lot of stylists are independent, don’t have health insurance, have a loss of time in the salon, and struggle financially. So, I wanted to take money and give it directly to those customers of ours who need help.”



5 Years and Still Going Strong


ucare has been around since 2014, and over the past 5 years, we’ve donated over $380,000 to the stylist community. And it’s really making a difference!


“Before ucare, there’s never been a foundation for people within that (hair stylist) trade,” Master Stylist Jeremy Merriott explaines. “The foundation steps in for the people in our industry that have unexpected financial hardships. So it’s something in our industry for our industry. I’m immensely proud to be a part of that.”


From car accidents to disaster relief to cancer treatments, ucare has helped hair stylists get through the most difficult situations that they have to face.



How You Can Show ucare


You might be thinking, “What more can I do to help out?” Well, one of the biggest things you can do is buy locally. Purchasing your favorite products from your local usmooth salon doesn’t just contribute to the ucare Foundation. It also supports your stylist’s business and local economy. You can use the “Shop Locally” feature on our website to see if there’s a salon near you that sells usmooth products.


Every time you get your favorite usmooth iron or shampoo, you’re helping to make a difference for the people who make you feel your most beautiful. So thank you for supporting ucare and supporting the most hardworking people in the beauty industry!

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